Red Bull
Private
Not directly investable
Market dominator
SectorConsumer Goods
CountryAustria
Market dominance: Oligopoly (43% of Energy Market)
Publicly traded alternatives in this space:
1. Beverage & Energy Drink Companies:
Monster Beverage Corporation (NASDAQ: MNST) — PepsiCo, Inc. (NASDAQ: PEP) — The Coca-Cola Company (NYSE: KO) — Celsius Holdings, Inc. (NASDAQ: CELH)
Monster Beverage Corporation (NASDAQ: MNST) — PepsiCo, Inc. (NASDAQ: PEP) — The Coca-Cola Company (NYSE: KO) — Celsius Holdings, Inc. (NASDAQ: CELH)
Walmart Inc. 
Costco Wholesale Corporation 
The Procter & Gamble Company 
The Coca-Cola Company 
PepsiCo, Inc. 
Altria Group, Inc.